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Join the Neuroencoding Institute
Certification Courses
Licensed Content
Business Building Support

Are you ready to create freedom by building a profitable coaching or speaking business?


Then you are in the right place! When you join the The Neuroencoding Institute and become a Neuroencoding Specialist, you join the 3-5% of people who have cracked the code to growing true and lasting success in themselves and others too. That's because Neuroencoding is designed to make you - and those around you - successful by equipping you with the tools to become an expert-level change agent for yourself and the people you serve.


Let's be honest. You want to make a difference in the world. You want to create an aligned income and lucrative business that creates meaningful impact.


You have a fire, and know you were made for more. That's why you are here. But no matter how bright that fire burns, figuring out where to begin can be discouraging when you don't know your next steps.


Maybe you have the desire to coach others but don't know how to intentionally help lead your clients to excellence. Maybe you are looking for a career change or are unsure how to get to the next level in your existing business. Maybe you are feeling unfulfilled and wanting to level up your own life but lack the strategy to get you there.


You have probably even tried other coaching, mentoring, or certification programs only to be left feeling frustrated because they didn't deliver the practical results you needed.That is where the Neuroencoding Institute is different.


Designed and led by Joseph McClendon III, one of the most respected and in demand speakers and high performance coaches in the industry, Neuroencoding Institute certification provides all of the resources and support you need to create the thriving business you deserve.


If you are ready to step into YOUR magnificence and change your life and that of countless others too, you’ll never find a better opportunity than right now.

Enroll in the Neuroencoding Institute

What exactly will you get when you join the Neuroencoding Institute?



Learn the step-by-step strategy to create lasting change in yourself and your clients.



Get the specific tools you need to grow your business at the pace that’s right for you.



Tap into qualified, consistent, live support to get the edge you need.

Want to go Further, Faster?

So What Does All of That Look Like?



✔ 26 hours of video lessons including: 

  • Foundations and Fundamentals of Neuroencoding

  • Neuroencoding Method of Presentation

  • Neuroencoding Method of Coaching

  • Recorded Coaching Demonstrations with Joseph McClendon III

  • Neuroencoding Keynote

  • 1 Module Reboot Your Brain Course that you will be licensed to teach others (and monetize!)

  • 12 Module Program Your Life Course that you will be licensed to teach others (and monetize!)

✔ 3 hours of weekly live teaching calls 

✔ Certification Qualification Test 



✔ Lifetime Access to the Neuroencoding Learning Platform

✔ Powerpoint presentations

✔ 2 Licensed programs ready to plug and play for yourself, and with clients:

  • Reboot Your Brain, 5 week course, fully resourced (worksheets, scripts, powerpoints) 

  • Program Your Life, 12 month course, fully resourced (worksheets, scripts, powerpoints)

✔Onboarding new client form

✔Speaker questionnaire

✔ Licensed Facilitator’s Manual Including:

  • Facilitator Worksheets

  • Scripts

  • Exercises with Instruction for facilitation

✔ Participant Worksheets 

✔ 30 day free trial of fully automated marketing software including done-for-you :

  • Neuroencoding Social media campaigns

  • Neuroencoding Email Campaigns

  • Landing pages

  • And so, so, so much more!




✔ Weekly Live Q&A Support

✔ Active Global Community with built-in Networking 

✔ Private Community Forum 

✔ Specialist Support Email

✔ Live events

✔ Monthly Zoom parties!

This is beyond any “program” that is available! The support, influence and integration models at every level for wherever you are in your development!

Stanley D.

Neuroencoding Specialist

Enroll in the Neuroencoding Institute


Have you bought a course before only to find it had no lasting impact on you because you didn't follow through or, even worse, the experience didn't deliver all it promised? I have too, and I know how frustrating and discouraging that can feel.

Here is why the Neuroencoding Institute is different. I've compiled the best of everything I've learned in over 30 years as a practicing Neuropsychologist, coach, speaker, and professor, and I've put it into a body of actionable knowledge and step by step system with the business building and personal support to make it simple for you to know what you need to do and when you need to do it.

Learn More About Joseph McClendon III

You and I both know that you are here because you feel the pull of something bigger than you. You have the opportunity today to become one of the pioneers of Neuroencoding as a certified Neuroencoding Specialist. That means you have the opportunity to gain a skill set that will allow you to positively impact countless people's lives while growing your own abundance in ways that make you feel like you are making a difference in the world.

The Neuroencoding Institute is my legacy. Will you allow me the privilege of helping you create yours?

Looking forward to seeing you at the TOP!

With Bold Love,

Joseph McClendon III

How will Neuroencoding support you?

When you enroll in the Neuroencoding Institute, you will receive a comprehensive package of ongoing professional development and support that includes licensing, training hours, mentorship, applied knowledge, and a community of engaged fellow Neuroencoders to support you on your journey to magnificence as you uplevel your life and business.

In short, you will receive everything you need to launch your own thriving Neuroencoding business that will grow with you as you grow.


  • A proven transformation method to differentiate you

  • More personal freedom

  • An elevated state of energy

  • Increase confidence in yourself and your business

  • Dedicated business and methodology support from Joseph and the Neuroencoding Instructor Team

  • A performance edge as a speaker and coach

  • Access to Joseph and his exclusive Neuroencoding community

  • More tools to offer current clients

  • More tools to help gain new clients

  • An unbelievably valuable skills that you will use for the rest of your life

  • …and MORE

Here is what you'll gain when you say a hearty YES to becoming a Neuroencoding Specialist:

Join the Neuroencoding Institute

Enroll in the Neuroencoding Institute

Get the Edge You Need to Succeed



About Joseph McClendon III

The world’s most BADASS Speaker, Author, Neuropsychologist, and Ultimate Performance Expert

Joseph McClendon III has a Doctorate in Neuropsychology and is one of the most sought after Ultimate Performance Specialists in the industry. As coach to Academy Award winning actors, Olympic athletes, Fortune 100 CEOs and even royalty, Joseph has perfected the ability to create rapid personal change that effectively moves people to take more consistent action with their personal and business achievements. Now he teaches these same methods to students of the Neuroencoding Institute, and equips them to become Neuroencoding Specialists through his innovative Neuroencoding certification and licensing programs.

Enroll in the Neuroencoding Institute

Is the Neuroencoding Institute right for you?

The Neuroencoding Institute is for you if you have a heart for service and are ready to step into your next level as an entrepreneur who has a deep and abiding confidence in your ability to change lives and help coach your clients to get to the next level.

When you join the Neuroencoding Institute's elite community of expert Neuroencoding Specialists, you are opening the door to personal and professional growth.

Whether you are ready to start a new coaching business or scale your existing one to new heights, the Neuroencoding Institute will allow your life and business to flourish in invaluable ways.

Imagine Your MAGNETIC future

Can you imagine what your business will look like when you are making an impact as a Neuroencoding Specialist?

As a result of Joseph's mentorship, you will have the wisdom of his 30 years of experience as an expert coach, motivational speaker, and respected Neuropsychologist at your fingertips as you coach your clients and speak on stages to rapt audiences helping them transform their lives.

How spectacular would it feel to create that kind of an IMPACT and income?

With the Neuroencoding Institute, you have the opportunity to do just that by growing your skills as a coach and business leader directly from the modality’s creator.

What sets the Neuroencoding Institute apart is that you are not just getting a coach (aka someone to motivate you to excellence), but a mentor, who has the actual real-world experience to teach you the same strategies he has used to build a lauded career as a speaking partner to Tony Robbins and performance coach to millions of people just like you empowering them to step into their magnificence and live their best lives.

If that is the future YOU want, the Neuroencoding Institute offers the cutting edge tools you need to be on the forefront of what is already a fast growing expert community of professionals.

Do you ever have the feeling that you were meant for more because you have such a strong pull to make a positive impact on people's lives?

You’re not alone. In fact, it’s that same feeling that draws most coaches, speakers, and self-development professionals to the industry. Like you, they have a heart for service and want to make a difference.

The sad truth is that in an industry crowded with noise, it can be challenging to stand out and make the kind of impact and income you want and deserve.

It's a common obstacle and it's one that the Neuroencoding Institute is here to help you dissolve.

When you enroll in the Neuroencoding Institute, you will not only get access to a proven methodology and skill set for inciting lasting change in your clients that will differentiate you from all the other coaches out there because you’ll have the ability to create change in your clients more quickly and and more effectively than your competition.

In addition, you'll get the practical tools, encouragement, and support you need to develop and grow your business along with invaluable coaching from Joseph to help you grow your confidence in your own magnificence and shed any limiting habits and beliefs that stand between you and the business of your dreams.

Can you imagine what your life and business will look like with the practical tools of one of America's leading high performance coaches and speakers in your pocket?

When you become a Neuroencoding Specialist, you will be learning the same techniques Joseph has used to coach Academy Award winning actors, Olympic athletes, Fortune 100 CEOs and even royalty to success.

You have the opportunity today to follow in his footsteps.

Enroll in the Neuroencoding Institute

The Neuroencoding method of coaching is unlike anything you’ve ever seen. When people want to go further, faster, Neuroencoding is the method that can help them do that-without hating their lives in the process!

John B.

Neuroencoding Specialist

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Is the Neuroencoding Institute right for you?

If you’ve made it to the bottom of this page, it's no accident. You were guided here for a reason. You were led here because you are a changemaker who wants to create something bigger than yourself by helping others reach their fullest potential.

It would be easy to let your dreams slide another day, another year. You've probably done that in the past. But where has that gotten you?

The truth is that fortune favors the BOLD. You can’t keep doing what you’ve done in the past and expect your fortune or your future to change.

Today you have the opportunity to change your life. Today you have the opportunity to embark upon a meaningful and exciting new future as a Neuroencoding Specialist.

Your magnificent life is calling you. It begins right now if you let it. Will you answer the call?

Enroll in the Neuroencoding Institute


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Donnalie Cabey

Neuroencoding Specialist

Thank you so much for the Neuroencoding Institute. It is now the frame from which I do my work as a trainer, a speaker, a mindset coach, and the presentation & ILASA model is how I frame all my presentations now. I have found the content to be rich and very deep and it has transformed me, as well as my clients. I’ve introduced both licensed programs, Program Your Life & Reboot Your Brain, into my coaching, and I’ve gotten paid for this! One of my clients stated that the Reboot Your Brain training was the missing link he’d been missing all of his life! The way I look at things, the way I coach, how i do my trainings, all of that has been transformed in the last 6 months through the Neuroencoding institute!

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David Johnston

Neuroencoding Specialist

I'm so happy and grateful to be a part of this. I Look back to where I was a year or two years ago, and you just can't script it!

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Tennessee Noronha

Neuroencoding Specialist

The Neuroencoding Institute has changed my life. Not only using the techniques to help me move forward in my life & getting unstuck from where I was, but also has allowed me to find my purpose, help so many other women on their journey, find they’re meant for more, to get unstuck, to get rid of all that negative self-talk that have been keeping them prisoned their whole life. That’s what the Neuroencoding Institute is, it changed my life & it will change yours too!

Enroll in the Neuroencoding Institute

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